by Philip Woll | Jun 18, 2025
Enginio Market Insights How Hurtful is bad consumer experiences to brand activations? Gothenburg, Sweden – June 19, 2025 In today’s competitive market, consumer experiences play a pivotal role in shaping a brand’s reputation and success. Negative...
by Philip Woll | May 22, 2025
Enginio Market Insights How Activations can give power back to a Brand: Reclaiming control in an era of reseller dominance Gothenburg, Sweden – May 22, 2025 Somewhere along the way, brands lost the mic—and the middlemen ran off with the spotlight. Retailers now...
by Philip Woll | Mar 13, 2025
Enginio Market Insights Navigating Retail Trends for Future Success Gothenburg, Sweden – Mars 13, 2025 Welcome to the first Enginio Insights of 2025! As the Brand Activation world evolves at a breakneck pace, understanding emerging trends is more critical than...
by Philip Woll | Dec 6, 2024
Enginio Monthly Market Insights The Importance of Real-Time Data, Dashboards, and Instant Feedback in Activations Stockholm, Sweden – December 6, 2024 Executive Summary We all know it’s important to use real-time data, interactive dashboards, and instant...
by Philip Woll | Nov 4, 2024
Enginio Monthly Market Insights Capitalizing on Europe’s Economic Resurgence Stockholm, Sweden – November 4, 2024 Investing in brand activations during Europe’s market recovery is a strategic move that can yield significant benefits. By capitalizing on the early...
